CT Gasket – WordPress Website Design

About Client

CTG strive to continually foster and enhance our partnerships through a combination of exemplary service and efficient production. They stay on top of ever-changing technology by updating their equipment, processes, and controls periodically to ensure they offer the highest quality Gaskets and custom products and services tailored to client’s requirements. They started in this business over 30 years ago with Custom Gaskets, which continues to be our business today.

Problem Statement

Client wanted to re-design their site to match their ever evolving catalog of products and service at the same time they didn’t want to divert too much from their existing branding material.

Major Issues
    • Website’s load time
    • Complete responsiveness
    • Prominent Call to Action buttons
    • Almost dismal search functionality
    • Improper navigation was among the major issues they were facing with their old site

Solution

We received the mockups for the site design from Abstract and they nailed it with their designs and now ball was in our court to turn their mockups into pixel perfect WordPress site We added a video of their office on the home page to bang on experience of their office building and some insight of their processes.

Added multiple CTA’s to make sure that we don’t miss any opportunity to convert the website visitor into lead.

WordPress is not known for it’s speed so it was added pressure on us to keep the website’s load time on check. Our team came up with an idea of loading the pictures based on user scroll and super powerful server did the magic and the new site loads within 1-2 seconds.